About Odisha Desi Haat
Odisha Desi Haat (ODH) is an impact-led digital marketplace created to connect rural producers from Odisha with wider national markets through fair, transparent, and ethical commerce. The platform brings together farmers, Farmer Producer Organisations (FPOs), women-led Self Help Groups (SHGs), and artisan clusters under one trusted ecosystem.
ODH focuses on authentic indigenous foods, GI-tagged products, and traditional crafts that are rooted in local knowledge systems and sustainable practices. By reducing dependency on intermediaries, the platform ensures better price realisation for producers while offering consumers traceable, responsibly sourced products.
Beyond retail, Odisha Desi Haat also supports bulk, institutional, and government procurement by enabling compliant sourcing directly from organised producer groups. The marketplace is designed to serve multiple stakeholders — consumers, institutions, development partners, and rural communities — through a single transparent framework.
At its core, ODH believes that commerce can be a powerful tool for rural development when markets are inclusive, producers are visible, and impact is measurable.